WE HAVE A DEEP KNOWLEDGE OF THE FIELD AND ITS OPPORTUNITIES IN THE INTERNATIONAL MARKET.

WHY? U.S
We are a company dedicated to the production and export of avocado. Located in the municipality of Tancítaro Michoacán, avocado capital of the world. We collaborate with small and large producers to bring the best avocados to our national and international clients.

OUR STANDARDS
Although only a young company, we have had great growth and acceptance in the international market due to our experience in the industry, the excellent quality of our fruit, the attention, and the professional and personal service that each client needs. For this reason and thanks to them, we are committed to satisfying them in all aspects that are required.
We have state-of-the-art selection, packaging and conservation machinery, which allows us to obtain a product with optimal maturation and quality to offer our customers.
MISSION
Our mission is to provide a high quality product, Fresh Hass Avocado grown, harvested and packed with the highest standards of quality and safety, always having the health and well-being of our friends, clients and end consumer, the environment and the physical, economic and social security of all of us who are part of Aguacates Selecionales JBR, SA de C.V.
Our vision is to position ourselves as the leading fresh Hass avocado packing company in the world market, socially responsible, innovating and making our economic, infrastructure and human resources more efficient.
A company where being part of it represents family, economic and social security, at the same time that we contribute to our community with sources of work and social peace, hand in hand with our mission.
OUR HISTORY
In the decade of the 80s we began our foray into the avocado industry with an avocado orchard in a family business format thanks to the knowledge and effort that was made continuously to grow professionally, the commercialization of fruit began in 1987.
In that same year, they began to send fruit to the interior of the country, with the passage of time, thanks to our delicious avocado and excellent service, we were standing out as the best company. In this way, we gain recognition and expand our market to other states of the Republic.



COMMITMENT
With the land, community, clients
As a 100% Mexican company, it has always been our primary interest to help the community by creating jobs, so we constantly seek new markets, day by day we work to continue growing and create more jobs to contribute to the economic and social growth of our population.

WORLD CLASS
But this is just the beginning, always aware of the well-being of our consumers, we have national and international certifications such as: PRIMUS, SENASICA Y GLOBAL GAP, which guarantee compliance with quality and hygiene standards, allowing us to export to the United States, Canada, China and Japan.


INDUSTRIAL
PARTNERS
We are partners of the Association of Producers and Packers Exporters of Avocado of Mexico (APEAM AC.), Organization that promotes and monitors compliance with the standards and good practices of avocado production by the authorities in Mexico and the USDA of the States United.




A WORLDWIDE BRAND

We export high quality products that, without a doubt, can satisfy the tastes of the most demanding consumer, enjoying the good taste, texture and pleasure when eating it.

CAPACITY & INFRASTRUCTURE
We have a production capacity of more than a thousand tons per week to satisfy different markets and customer needs inside and outside the country. To achieve this we have implemented procedures that comply with current legal regulations. The board actively controls the way our products are manufactured, stored and delivered.
SUSTAINABILITY
Committed to making safe and high-quality products, always having the health and well-being of our friends, customers, consumers and the environment as a primary concern.
Through an environmental program, we promote respect for the conservation of biodiversity and natural resources and avoid the indiscriminate use of agrochemicals.